Win-win is always possible
The best outcomes serve every stakeholder. We don't believe in zero-sum leadership, and we help organizations prove it.
About ARC
Built on connection.
ARC Development was founded by Ajshia and Atash Najafian, sisters and equal partners who share a conviction that the best organizations are built by leaders who understand both systems and people.
We are a referral-only practice. We work with a select number of organizations and leaders at any given time, ensuring that every engagement receives our full depth of attention.
What We Believe
Six principles that
guide our work.
Systems and people are inseparable
You can't fix culture with a memo, and you can't fix structure without understanding the humans within it.
Lasting impact requires both
Strategy without development is fragile. Development without strategy is aimless. We integrate both from day one.
Diversity is strategy
Diverse perspectives are not a nice-to-have. They are the source of resilient, creative, high-performing organizations.
Care is competitive advantage
Organizations that genuinely care for their people outperform those that don't. This is not idealism. It is evidence.
Customization over prescription
Off-the-shelf solutions create off-the-shelf results. Every engagement is designed from scratch for your specific reality.
Our Heritage
Roots that run deep.
The ARC brand palette is drawn from our founders' heritage. Persian and Mexican: cultures defined by warmth, depth, craftsmanship, and an abiding respect for the complexity of human connection.
Persian Blue
Terracotta
"By humanizing technology, we have this golden opportunity to reimagine how we connect with machines, and therefore, how we, as human beings, connect with one another."Rana el Kaliouby
Start a conversation.
Every engagement begins with a complimentary 30-minute introductory call.
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